Since 2010, digital camera shipments have plummeted by 93%. With smartphone cameras improving year after year, the traditional camera industry has struggled to stay relevant. But is it just better phone cameras causing this decline, or have camera manufacturers made critical mistakes along the way?
In this video, I’ll break down:
📌 Where the industry went wrong – From pricing mistakes to a failure to embrace video, manufacturers have made missteps that have pushed consumers away.
📌 Why today’s digital cameras still miss the mark – Even cameras designed for video lack key features like effective stabilization and intuitive settings.
📌 The camera I think most retail consumers actually want – A compact action-style digital camera with a 1-inch sensor and 3-5x zoom could be the perfect hybrid for video creators.
Camera companies need to rethink their approach if they want to survive. Let’s dive in!
